Sportswear Editorial


Sportswear editorial styled, art directed and photographed by I Heart Studios.


Combining street-style looks with wearable performance pieces, this recent editorial was inspired by fashion’s athleisure trend. Shot on location in a London warehouse by the I Heart Studios creative team, the industrial backdrop showcased the bold neon colours and contemporary fabrics while providing a gritty realness to the sportswear.


Marketing collateral for use on multiple touch points including website and social.

Art direction, photography, styling and production by I Heart Studios